Momager Kris Jenner’s New Blog

August 05, 2011 11:40 PM

Kris Jenner's Blog Welcome photo

“Some people will say, ‘You’re famous for being famous,’ and I’ll say ‘No we’re not… we’re famous because we have four television shows!” Kris Jenner told Lara Spencer in an interview for ABC’s Nightline which she posted on her new blog. The blog is hosted on Celebuzz.com, like all other Kardashian clan blogs. Kim was the first to team up with the celebrity gossip and news site to host her blog – just one of the many profitable deals brokered by her “momager”, Kris Jenner, who’s turned the Kardashian-Jenner family into a major international brand (and she gets 10%).

Kris is right about being famous for more than just being famous though; Keeping Up With the Kardashians is the modern day version of the family sitcom and far more entertaining than Mr. Belvedere ever was. The show is really about the family’s relationships with one another. Still, the woman knows how to make a deal – she even turned her own bladder problem into an endorsement deal for Poise and wove it into an episode of the show .

For more lessons on family branding and promoting the ones you love, check out Kris’ blog, Kim’s blog, Kourtney’s blog and Khloe’s blog.

 

One Response to Momager Kris Jenner’s New Blog

  1. Sarah on August 06, 2011 at 6:19 PM

    There’s just something about seeing yourself as a brand that rubs me the wrong way… am I old fashioned?